1. Jeppson’s Malort might be the best example of a local business marketing success I’ve ever seen.

    Sidebar: If you come to Chicago, I’m making you take a shot. Shit, I may start bringing a bottle with me when I travel. 

     
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  26. dutchface reblogged this from phampants and added:
    Not to call you all out… Wasn’t bad. I mean it wasn’t nice but I don’t see the fuss you big bunch of wimps.
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    I’ve never seen...brand so wholeheartedly embrace its terribleness.
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    Remember that time our entire staff drank
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    Bahahaha. Fabulous.
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    Jeppson’s Malort might be the best example of a local business marketing success I’ve ever seen. If you come to...
  48. circa-eightyfour reblogged this from neighborhoodr-chicago and added:
    malort.
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